There's an illustrious lineage that precedes the GMT-Master II Batman. Just a decade prior, in 2005, Rolex had taken the world by storm with its red and blue "Pepsi" bezel. The Pepsi, with its striking Cerachrom two-tone bezel, was an immediate hit and set a new benchmark in the world of luxury timepieces. Yet, the iconic Batman, arriving in 2013, was destined to push the boundaries even further.