In the heart of Singapore's bustling Orchard Road district, a discreet façade beckons the discerning eye. It whispers an invitation to enter the brand's exclusive world, a realm where time, art, and passion converge. Welcome to St. Martin, where every corner is a testament to luxury, innovation, and the indomitable spirit of Richard Mille.

A New Chapter in a Timeless Tale

The legacy of Richard Mille began in Asia, with the first store opening its doors in Hong Kong in 2005. Since then, 40 stores have graced the world, each showcasing bold architectural choices and a consistent aesthetic signature. St. Martin, however, is not just another chapter but a renaissance. Located in the region where it all began, this flagship store promises to be the conceptual muse for future boutiques.

Craftsmanship Beyond Time

Fine watchmaking is a journey into the minutiae, where every detail, every gap, and every component shapes the identity of a timepiece. Richard Mille's boutiques are designed with the same philosophy. St. Martin, with its audacious design, revolutionizes the traditional boutique experience. It's a testament to choosing noble materials, showcasing artistic crafts, and breaking free from convention.

The architecture and layout of St. Martin are a reflection of the brand's ethos, where attention to detail is paramount. The eleven spaces within the store, each with its distinct identity, are a culmination of inspirations from Richard Mille and the new generation represented by Amanda and Alexandre Mille.

An Immersive Journey to the Heart of the Brand

To truly understand the times, one must change perspectives. When Dave Tan, CEO of Richard Mille Asia, proposed the transformation of a 700-square-metre former restaurant, it was seen as a canvas of endless possibilities. The idea was to create more than just a sales area but a vibrant living space.

This vision led to the birth of St. Martin, a space that seamlessly blends the past with the present, tradition with innovation. The design, inspired by the secrecy of speakeasies, promises an experience of discovery, surprise, and immersion into the multifaceted world of Richard Mille

The Essence of St. Martin

St. Martin is not just a space; it's an experience. The architectural design, with its open spaces and fluid pathways, promises a journey of discovery, style, and emotion. The ethos of the brand, centered around family, encounters, and watchmaking expertise, is palpable in every corner.

Nearly 30 artisans, each a master in their craft, came together to create this masterpiece. The 250 materials, ranging from leather to glass, were chosen not just for their aesthetic appeal but also for their quality. Every artisan pushed their boundaries, ensuring that St. Martin stands as a beacon of luxury and craftsmanship in Singapore.

The Hub: The Heart of St. Martin

The Hub is more than just a space; it's a testament to the brand's inspirations. From art and cinema to history and aeronautics, the library within the Hub offers a glimpse into the world of Richard Mille. At its center stands an olive tree, a symbol of loyalty, resistance, and peace, embodying the brand's tenacity and legacy.

The Restaurant & Bar

In the heart of St. Martin lies a restaurant that promises a culinary journey like no other. With its eclectic interiors and a six-meter-long oval table, it's a space that celebrates Singapore's rich culinary heritage.

The Central Bar, with its LED screens and recycled glass counter, is a space that celebrates the art of mixology. The design, with its mirrored cubes and deep black paint, promises an experience that's both intimate and grand. deep black paint offers an ambiance that's both intimate and grand. Not far off, the Sport's Bar, adorned with warm interiors and cherished memorabilia, resonates with the brand's passion for sports, promising an atmosphere that's both cozy and exhilarating.

The Riad, An Oasis in Singapore

The Riad, reflecting Richard Mille's essence, boasts a floor adorned with vibrant Moroccan zellige tiles in pink, green, red, and white. Arabic-Andalusian furnishings enhance its warmth. A theme of dualism is evident, with the Inner and Outer Riads separated by a mashrabiya-adorned glass door, providing natural ventilation. An adjoining terrace features a cascading waterfall, leading to the Outer Riad's oriental fountain. Amidst Singapore's heat, the Riad offers a refreshing escape.

The Dawn of a New Era

In the pulsating heart of Singapore, St. Martin emerges as a beacon of timeless allure, reminiscent of the mystique of ancient oriental tales. Beyond its doors lies not just a store, but a realm where every corner is imbued with stories of passion, innovation, and legacy. The urban cacophony fades, replaced by the soft, enchanting melodies of the East, drawing visitors into a world where past and present dance in harmonious rhythm.

This is not merely a boutique; it's the blueprint for the future. St. Martin heralds the renaissance of experiential luxury, where immersion and storytelling take center stage. It's a testament to the evolving spirit of Richard Mille, a brand that doesn't just sell watches but offers a journey into its very soul.

As the world stands on the cusp of a new era in luxury retail, St. Martin shines brightly, leading the way. It invites all to partake in this transformative experience, to feel the magic, the excitement, and the promise of what lies ahead. This is the dawn of immersive luxury, and the future looks enchantingly bright.

Useful Links

Richard Mille Official Website & Instagram

Address: 1 St Martin's Drive Singapore 257988

The Enchanted Realm of Richard Mille