THE I.C.E St. MORITZ EXPERIENCE

Inside the Historical International Concours of Elegance (I.C.E.) St. Moritz

The Origins of a Legendary Affair

The International Concours of Elegance St-Moritz (I.C.E.) was birthed in the mid-1980s, stemming from the age-old affinity between St-Moritz and its enchanting frozen lake. The esteemed Cresta Run, an icon of thrill and hedonism, gave rise to an awe-inspiring spectacle where elegance, sport, and exclusivity converge under a wintery sky.

More than a mere exhibit, this event embodies the transformative spirit of exploration and the timeless allure of vintage cars against a breathtaking alpine backdrop. As Lake St-Moritz lifts its frosty veil, the I.C.E. evolves into a commemorative platform, showcasing the most exclusive and iconic vehicles. This isn’t just an exhibition of automotive aesthetics, but a celebration of mutual heritage that vibrates in the crisp mountain air. Each automobile, a miracle of design and technology, narrates a story of evolution, reflecting the relentless pursuit of perfection discernible in this exclusive assembly.

The I.C.E. St-Moritz is more than an event; it's a communion of dreams and heritage, a place where enthusiasts from around the world gather in tribute to the rich history of motoring within an unparalleled setting. In the fleeting beauty of winter, it serves as a homage to human ingenuity and the strong bond between man, machine, and nature, a striking experience that leaves a profound impression on all who revel in its grandeur.

USEFUL LINKS

The I.C.E St. Moritz Official Website

Held in St. Moritz Switzerland every winter (February)

© The I.C.E St. Moritz